The figure came after a "record month" for the company following PacPrint, according to national manager of production services Simon Lane (pictured, right, with the iGen4), with 50 orders for the 700 being signed in June.
"We launched paradigm-shifting print platforms at PacPrint, which grabbed the market's attention," said Lane. "The timing of PacPrint was perfect for the industry, falling just one month prior to the June 30 deadline for phase one of the Government investment allowance."
Lane said many of the 700's customers were commercial printers making their first foray into digital printing with the purchase of the press, whilst the iGen4's buyers are comprised of a range of existing Xerox iGen3 users and new clients.
"The iGen4 is being installed into commercial printers, mailing houses, photo book manufacturers and more," said Lane.
Lane also touted the recent launch of the company's Hire Purchase finance agreement, which is aimed at assisting business in taking advantage of the Federal Government's investment allowance when they purchase Fuji Xerox kit in 2009.
"One of the biggest challenges facing the printing industry is securing finance for investments," he said. "Fuji Xerox Finance is our own business, and it allows us to provide a total solution to our customers."
Issue: 322 | December 2013
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