HP has added Bluechip Infotech to its distributor portfolio as part of plans to bring on new resellers and expand market presence.
The partnership expands HP’s distributor base to five, adding to Ingram Micro, Dicker Data, Synnex and Sektor. Bluechip Infotech will carry HP’s entire Personal Systems Group (PSG) portfolio consisting of notebooks, desktops, monitors and digital signage.
The company declined to comment on which resellers and customers it will service with the new product range.
HP is hoping the partnership will grow its presence in the SMB and education markets. HP's Australian channel director Margrith Appleby said in a statement the reseller recruitment campaign was in response to increased market demand.
“2012 will be an exciting year for HP and our partners. We have new products featuring industry leading innovation and we want to ensure that our partner network is strong and our resellers, both current and new, can benefit from our new range and growth goals.”
Copyright © CRN Australia . All rights reserved.
Issue: 315 | May 2013
Access CRN's extensive online resources including; email bulletins, community discussions and unique online news.
Processing registration... Please wait.
This process can take up to a minute to complete.
A confirmation email has been sent to your email address - SUPPLIED GOES EMAIL HERE. Please click on the link in the email to verify your email address. You need to verify your email before you can log on to the CRN website or start posting comments on articles.
If you do not receive your confirmation email within the next few minutes, it may be because the email has been captured by a junk mail filter. Please ensure you add the domain '@crn.com.au' to your white-listed senders.