Lexmark has boosted its distributor base to four with the appointment of specialist print distributor Alloys.
The deal adds to Lexmark’s existing partnerships with Dynamic Supplies, Ingram Micro, Altech and Toner Warehouse.
Alloys will distribute Lexmark’s inkjet and laser consumables to reseller partners of both companies.
Both Lexmark and Alloys are aiming to increase their Australian market presence and boost Lexmark’s existing reseller base. Lexmark declined to comment on its current channel partner count.
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Issue: 325 | March 2014
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