Sales & Marketing

Wining and dining on the Gold Coast.
Expands One Touch to Australia.
Social network reveals Australian 'Power Profiles'.
ANZ enlists DiData, Twitter execs as tech advisors 
 
Join a channel that added $200m sales in just one year 
 
This is why customers won't buy IT from your website 
Carpe Diem: 80% of channel sites failed engagement test.
 
Why you're probably selling IT wrong: Gartner 
 
Google unveils 'buy' button 
 
Dicker Data launches first national roadshow 
Now 'big three' disties all have national tours.
 
Hard to hold value in tech sector 
Technology is embedded within the heart of every business.
 
Local channel marketing in a state of turmoil 
[Comment] Marketing must be a revenue driver, not a cost centre.
 
Last chance to take the 2015 Distribution Survey 
 
The psychological tricks of online stores 
How e-stores convince people to buy stuff they don't need.
 
HP rethinks quarterly MDF and accrued funds with new model 
 
Dated partner programs "holding channel leaders hostage": Gartner 
 
This Fast50 MD just raised $3000 by shaving off his beard 
 
What do you need more: profits or revenue? 
Our current poll asks, what's more important?
 
Channel gets smarter with marketing 
[Blog post] Beyond 'spray and pray' campaigns.
 
The madmen of MDF 
Trendsetters shaking up channel approach to marketing.
 
Nextgen reinvents MDF by launching digital agency  
Resellers can execute campaigns with better data and longer timeframes.
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