Sales & Marketing

Shelves labelled with online customer ratings.
A warning to IT suppliers who oversell and under-deliver.
[Photos] Who did we spot at the last leg of the Alliance Roadshow?
Microsoft SMB resellers treated to 'unrivalled luxury' 
PayPal just made closing online sales much easier 
Pip Marlow, Tim Ebbeck, Andrew Penn named top LinkedIn users 
ANZ enlists DiData, Twitter execs as tech advisors 
Join a channel that added $200m sales in just one year 
This is why customers won't buy IT from your website 
Carpe Diem: 80% of channel sites failed engagement test.
Why you're probably selling IT wrong: Gartner 
Google unveils 'buy' button 
Dicker Data launches first national roadshow 
Now 'big three' disties all have national tours.
Hard to hold value in tech sector 
Technology is embedded within the heart of every business.
Local channel marketing in a state of turmoil 
[Comment] Marketing must be a revenue driver, not a cost centre.
Last chance to take the 2015 Distribution Survey 
The psychological tricks of online stores 
How e-stores convince people to buy stuff they don't need.
HP rethinks quarterly MDF and accrued funds with new model 
Dated partner programs "holding channel leaders hostage": Gartner 
This Fast50 MD just raised $3000 by shaving off his beard 
What do you need more: profits or revenue? 
Our current poll asks, what's more important?
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CRN Magazine

Issue: 343 | October 2015

CRN Magazine looks in-depth at the emerging issues and developments for the channel, and provides insight, analysis and strategic information to help resellers better run their businesses.