SignIQ manages print for liquor group

By Lilia Guan on Jul 30, 2009 2:00 PM
Filed under Services

Independent Liquor Group for wholesale liquor retailers, signs SignIQ, to provide its managed print services for Little Bottler retailers.

Under this agreement, Little Bottler retailers in New South Wales and Queensland will adopt SignIQ to print customised promotional and marketing material in-store in full colour using Fuji Xerox DocuPrint C3210DX colour laser printers. 

Little Bottler retailers will be charged a fixed cost per page, irrespective of how much toner or other consumables are used.

Roger Miller, general manager of IT and communication said, the Independent Liquor Group implemented SignIQ so it can manage printing costs better across all retail outlets. 

"The SignIQ solution is easy to use and allows our outlets to print full colour customised promotional materials according to their individual needs," he said.

"Our decision to use colour printing in-store was driven by the fact that colour amplified the many benefits delivered by SignIQ."

Little Bottler has greater control over the types of promotional tickets they need including formats and quantities required. 

Store owners can also produce additional material for individual store promotions not related to Little Bottler's promotions, with the same as those sent electronically by ILG. 

Miller said in the past, in-store promotional tickets were centrally produced, printed and distributed to the outlets. 

 

 

 
Follow us on Facebook and Twitter
 
SignIQ manages print for liquor group
 
 
 
 
 
Top Stories
Reseller pays $2.65m for telco specialist
Acquisition scene heats up as JCurve makes another buyout.
 
Kytec files for administration, new company set up
Driven by management buyout, says MD.
 
Dataflex reborn under new owners
Buyer aiming for $30m after second acquisition in six months.
 
Sign up to receive CRN email bulletins
   FOLLOW US...
Latest Comments
Polls
Are Chromebooks ready for the enterprise?

CRN Magazine

Issue: 326 | April 2014

CRN Magazine looks in-depth at the emerging issues and developments for the channel, and provides insight, analysis and strategic information to help resellers better run their businesses.