StoresOnline misled Australian consumers, court finds

By Negar Salek on May 7, 2010 4:05 PM
Filed under Software

Ordered to pay costs.

The Federal Court has ordered US e-commerce site StoresOnline to pay costs in its battle with the Australian Competition and Consumer Commission.

The Court found that StoresOnline International and StoresOnline misled Australian consumers on the promotion and sale of home business e-commerce software packages, breaching the Trade Practices Act 1974.

The packages were promoted through a series of seminars for people wishing to set up small businesses online.

Justice Edmonds declared since October 2006 StoresOnline, had engaged in "false" and "misleading conduct".

The particular conduct of StoresOnline found to contravene the Act included:

• at workshops and seminars StoresOnline represented that it offered for sale or sold packages at a "full" price when StoresOnline packages had not been offered for sale or sold at that price in Australia

• at workshops and seminars StoresOnline represented that it intended to offer StoresOnline packages for sale to workshop attendees at a particular offer price for 90-days from the date of the workshop when it had no such intention and StoresOnline packages were not available for purchase in the period following the workshop, and

• at workshops and seminars StoresOnline represented that the difference between the full price and the 90-day offer price for StoresOnline packages was the amount a consumer could save by attending a Stores Online workshop and purchasing the packages when that level of saving did not exist.

An ACCC spokesperson told CRN that the cost amount is yet to finalised.

ACCC chairman Graeme Samuel said, "International corporations are on notice that if they mislead or deceive Australian consumers they will risk similar court action by the ACCC".

The judgment concludes the second proceeding taken by the Australian Competition and Consumer Commission against StoresOnline.

The ACCC spokesperson said that previous undertakings had forced StoresOnline to refund impacted customers.

Follow us on Facebook and Twitter
StoresOnline misled Australian consumers, court finds
Top Stories
Liquidators take over CPS Technology
Creditors unlikely to see any return.
Former CPSTG employees voice frustrations
Terminated with zero payout, says one 17-year company veteran.
VicGov lures Indian contact centre giant to Melbourne
Napthine govt pursued Cisco and Avaya partner to start local Silicon Valley.
Sign up to receive CRN email bulletins
Is Microsoft right to limit the reseller channel for Surface?

Latest Comments
CRN Magazine

Issue: 331 | September 2014

CRN Magazine looks in-depth at the emerging issues and developments for the channel, and provides insight, analysis and strategic information to help resellers better run their businesses.