VHA hits $49 in wireless broadband price war

Aug 9, 2010 2:49 PM
Filed under Mobility

Follows Telstra and Optus price cuts.

Vodafone Hutchison Australia (VHA) has cut the price of its prepaid mobile broadband start kit to under $50 as it faces stiff price competition from rivals Telstra and Optus.

The mobile telco had seen its previous $79 offer undercut by Optus and matched by Telstra.

Both its rivals offered double the amount of included quota compared to VHA's starter kit, but were now at least $20 more expensive at list price.

The new VHA kit - including a USB stick modem and 1GB of data - cost $49, according to the Vodafone website.

The Three website separately showed the cut-price offer, but it included only 200 MB of data.

A spokesman contacted by iTnews confirmed the gap between data quotas for different VHA brands.

Optus had recently cut the price of its $79 starter kit to $69 and offered 2 GB of data.

And Telstra's starter kit was being offered for $79, some $50 less than its previous list price. It also included 2GB of data.

Quota amounts across all three carriers expired after 30 days.

Two of the three carriers also offered ‘premium' starter kits that came with larger quota limits and longer expiry periods.

Vodafone offered 6 GB for $99 with a 94-day expiry period, and Optus offered 5 GB for $99, but the expiration period for the quota was six months.

 
Follow us on Facebook and Twitter
 

Copyright © iTnews.com.au . All rights reserved.

VHA hits $49 in wireless broadband price war
 
 
 
 
 
Top Stories
Reseller pays $2.65m for telco specialist
Acquisition scene heats up as JCurve makes another buyout.
 
Kytec files for administration, new company set up
Driven by management buyout, says MD.
 
Dataflex reborn under new owners
Buyer aiming for $30m after second acquisition in six months.
 
Sign up to receive CRN email bulletins
   FOLLOW US...
Latest Comments
Polls
Are Chromebooks ready for the enterprise?

CRN Magazine

Issue: 326 | April 2014

CRN Magazine looks in-depth at the emerging issues and developments for the channel, and provides insight, analysis and strategic information to help resellers better run their businesses.