Samsung will launch its first direct retail outlet in Sydney mid next week, situated in direct competition with fierce rival Apple.
Samsung’s ‘experience store’ is located at 450 George St, Sydney, just 200m away from Apple’s own flagship retail outlet at number 367.
It is positioned in the retail hub of Sydney, sitting near the likes of Myer and Telstra, as well as retail chains such as Harvey Norman and JB HiFi.
Samsung has been sparse with details on its “first ever” Australian experience centre. The company confirmed the store will open to the public on Thursday 23 August.
Samsung last month launched a similar store in Canada, the first in North America. The Vancouver store is similarly laid out to Apple’s retail outlets, with the Sydney store expected to be styled in line.
Video: Samsung's Vancouver experience centre
Copyright © CRN Australia. All rights reserved.
Issue: 324 | February 2014
Access CRN's extensive online resources including; email bulletins, community discussions and unique online news.
Processing registration... Please wait.
This process can take up to a minute to complete.
A confirmation email has been sent to your email address - SUPPLIED GOES EMAIL HERE. Please click on the link in the email to verify your email address. You need to verify your email before you can log on to the CRN website or start posting comments on articles.
If you do not receive your confirmation email within the next few minutes, it may be because the email has been captured by a junk mail filter. Please ensure you add the domain '@crn.com.au' to your white-listed senders.