Channel Academy, an essential learning hub for people like you in the IT industry!

Exploring four key pillars of business: Sales, Marketing, Finance and HR.

How chatbots are making us rethink customer experience in a Covid world

How chatbots are making us rethink customer experience in a Covid world

By John Yang

Hyper-personalised content, services core to digital experiences.

Marketing advice for the channel from the channel

Marketing advice for the channel from the channel

By Chris Player

Chris Player talks channel marketing with channel chiefs.

Work video creation tips

Work video creation tips

By Helen Frost

Former news anchor and CRN Editor, Helen Frost, gives quick tips for presenting all kinds of work video.

Media Training 101

Media Training 101

By Helen Frost

Media Training 101: How to be prepared to face the media.

How can IT professionals and organisations improve their marketing strategies?

How can IT professionals and organisations improve their marketing strategies?

By Chris Player

Veeam's Janet Docherty, Fortinet's Tim Fitzgerald and Exclusive Networks' Jonathan Odria discuss marketing with CRN Editor, Chris Player.

What is PR and why does your organisation need it?

What is PR and why does your organisation need it?

By Helen Frost

Public Relations or PR is defined as deliberately controlling the spread of information about your company or service.

5 do’s and don’ts when marketing your business

5 do’s and don’ts when marketing your business

By Helen Frost

Marketing can ensure the success of a company or drive customers away.

How NOT to do PR

How NOT to do PR

By Helen Frost

Helen Frost gives some succinct advice on How not to do PR.

How NOT to do marketing strategy: 3 Tips

How NOT to do marketing strategy: 3 Tips

By Siddhant Lahiri

Defining what you are not is as essential as understanding what you are.

5 web design tips for making an SMB website that works

5 web design tips for making an SMB website that works

By Freddie Bros

Frédérique Bros from web design company, Digistylist, gives some quick tips on SMB web design.

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