Holiday quarter bolsters smartphone sales
The global smartphone market was bolstered by a strong holiday quarter, due in part to a robust offering of mobile products at various price points in both developed and emerging markets.
According to market research firm IDC, the smartphone market grew 5.7 percent in the fourth quarter of 2015, compared with the same quarter the year before. Meanwhile, for the full year the smartphone market grew 10.1 percent from 2014.
"With heavy saturation in many mature smartphone markets such as the US, Europe and China, many vendors have placed a renewed focus on pushing premium-looking mid-tier devices as a new value proposition to consumers in both developed and emerging markets,” said Anthony Scarsella, research manager for IDC's Worldwide Quarterly Mobile Phone Tracker.
Following are the top five smartphone vendors in the fourth quarter of 2015.