Avnet Technology Solutions is adding SentinelOne's endpoint protection product to its portfolio, acknowledging the demand for an alternative to traditional antivirus in an increasingly complex security landscape.
"This is a strong move on Avnet’s part away from the traditional anti-virus solutions and towards a next-gen approach to endpoint security ... this is going to be a big warning call to [traditional antivirus vendors] who have relied on distribution relationships to maintain their growth in the market," Scott Gainey, SentinelOne senior vice president and chief marketing officer, told CRN USA.
He said the importance of SentinelOne striking a deal with a large distributor like Avnet is a "proof-point" that signals how important giving solution providers an alternative to traditional antivirus is.
"People are crying for some sort of alternative to antivirus ... And although we have been hearing these rumblings, this deal now gives [solution providers] some new opportunities that they can take advantage of," Gainey said.
SentinelOne’s product is an endpoint security tool that uses machine learning, static analysis, behavioral-based detection and automated mitigation actions to keep a client’s environment safe from malware, exploit and script-based attacks.
The product’s forensic and remediation functions provide teams with tools to make real-time decisions to protect their organizations from further risk.
Gainey said that this move would open up a lot of opportunities for SentinelOne as it opens the 100 percent channel focused security vendor up to Avnet’s distribution channel.
"This gives us a strong, reputable distribution partner," he said.
The deal was announced Tuesday, more than a month after distribution powerhouse TechData said it will purchase Avnet’s Technology Solutions Business for US$2.6 billion, creating a US$450 billion company.
Gainey said he is excited about the acquisition and the potential for a channel presence boost for SentinelOne, once TechData closes its acquisition of Avnet TS.
”I think it has the potential to expand the channel even further for us and give us a strong, reputable distribution partner that we can work with across the region,” he said.