Inside Dell’s new developer-focused strategy

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Inside Dell’s new developer-focused strategy

Developers are top of mind for Dell Technologies CEO Michael Dell in his march to make his $101 billion infrastructure giant a more developer-friendly company.

“The epicenter of focus for many customers is changing from infrastructure to developers,” said Dell during his keynote speech at Dell Technologies World. “And we’re embracing developers by making all of our solutions API-driven, and developer ready.”

Michael Dell said his company is making large investments to make its massive market-leading infrastructure portfolio of servers, storage, data protection and hyperconverged infrastructure more programmable.

“We’re embracing high levels of automation, making our infrastructure programmable to fully support containers and modern applications with developer requirements like Kubernetes, Tanzu, and OpenShift,” said Dell. “Containerized apps are really transforming IT and modern application. We are partnering closely with VMware to deploy Tanzu to transform how you build, deliver, manage, and securely run your applications with consistent operations across private, public and edge locations.”

New developer-friendly launches at Dell Technologies World

One new solution unveiled at Dell Technologies World this week is CyberSense for Dell PowerProtect Cyber Recovery for AWS.

The new Dell-AWS offering will give developers the ability to use adaptive analytics, scan metadata and complete files, as well as implement machine learning and forensic tools to detect, diagnose and speed data recovery. Developers can also monitor files and databases to determine if a cyberattack has occurred and identify the last known uncorrupted copy of data to speed up a more secure and confidential recovery.

Dell also launched Dell Apex Cyber Recovery Services to help customers recover from cyberattacks. Dell delivers the new Apex as-a-service experience with standardized configurations, simplified Dell-assisted recovery options and expertise from nearly 2,000 isolated vault solutions deployed globally.

“With Apex, we are making everything available as services—focused on outcomes, easily accessible to developers, speeding time market, and speeding innovation,” said Michael Dell.

Finally, Dell is betting big on developers with Project Alpine.

Project Alpine will provide data mobility and consistent operations across on-premises and public cloud environments with customers able to deploy or easily consume Dell storage software and services that will offer performance in the public cloud efficiency and protection based on industry-leading enterprise storage.

Developers will be able to write applications once and deploy them anywhere they are needed to create a consistent, cloud-native experience across multiple public clouds. Project Alpine is currently in the preview mode with no general availability timeframe.

This article originally appeared at

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