marketing

Reseller turns cold call into hot deal

Reseller turns cold call into hot deal

Brisbane’s Techible scores with Veeam at LCR Group.
Simon Sharwood Sep 20 2019, 12:30PM Sales & Marketing
Citing CRN story, Google Cloud slams AWS 'multi-cloud' ban

Citing CRN story, Google Cloud slams AWS 'multi-cloud' ban

AWS guide forbids partners from referencing “multi-cloud”.
Donna Goodison Aug 16 2019, 11:41AM Cloud
Salesforce asks partners to practice ‘inclusive’ marketing

Salesforce asks partners to practice ‘inclusive’ marketing

Elevate diversity, ditch stereotypes.
Simon Sharwood Jul 17 2019, 11:22AM Sales & Marketing
HPE's channel gets new digital marketing accreditation

HPE's channel gets new digital marketing accreditation

Available from 1 November.
Staff Writer Jun 18 2019, 11:41AM Services
Socks walk all over t-shirts as giveaways, say marketers

Socks walk all over t-shirts as giveaways, say marketers

They're cheaper, lend themselves to great puns and save your prospects from buying their own.
Simon Sharwood Oct 26 2018, 9:51AM Sales & Marketing
VMware soft-launching new partner platform

VMware soft-launching new partner platform

Marketing automation platform can even include setting up sales meetings.
Simon Sharwood Aug 7 2018, 6:50AM Software
Poll results: Which area of your business has the most room for improvement?

Poll results: Which area of your business has the most room for improvement?

We asked, you told us.
Steven Kiernan Sep 19 2016, 1:03PM Sales & Marketing
Local channel marketing in a state of turmoil

Local channel marketing in a state of turmoil

[Comment] Marketing must be a revenue driver, not a cost centre.
Mike Ryan May 17 2015, 9:00AM Comment
Channel gets smarter with marketing

Channel gets smarter with marketing

[Blog post] Beyond 'spray and pray' campaigns.
Steven Kiernan Nov 16 2014, 8:00PM Sales & Marketing
The madmen of MDF

The madmen of MDF

Trendsetters shaking up channel approach to marketing.
Damian Francis Nov 16 2014, 8:00PM Sales & Marketing
DNA Connect merges with PushPull Marketing

DNA Connect merges with PushPull Marketing

Adds "agency-style" marketing services.
William Maher Aug 29 2014, 7:33AM Services
Gettler: Insights from a List-man

Gettler: Insights from a List-man

Plan your work and work your plan
Leon Gettler Aug 8 2013, 1:43PM Strategy
8 tips for making the most of your business Facebook

8 tips for making the most of your business Facebook

Get the best results from your Facebook posts.
Andrew Birmingham Jul 19 2013, 8:05AM Services
Gettler: Making marketing work

Gettler: Making marketing work

Marketing a key challenge for business.
Leon Gettler Jul 12 2013, 10:38AM Sales & Marketing
Has Samsung pulled back on innovation?

Has Samsung pulled back on innovation?

Spends more on marketing than research.
Staff Writers Apr 8 2013, 3:53PM Mobility
Your marketing wish list

Your marketing wish list

Lack of vendor assistance can be a deal breaker.
Rauline Ochs Feb 13 2013, 9:15AM Sales & Marketing
Google upgrades AdWords

Google upgrades AdWords

New multi-device system.
Juha Saarinen Feb 8 2013, 7:52AM Software
Getting found on the web

Getting found on the web

Interesting content key to improving visibility.
Tony Gattari Oct 9 2012, 11:54AM Sales & Marketing
Marketing must have a clear target in sight

Marketing must have a clear target in sight

Machine gun campaigns too pricey for SMBs.
Mathew Dickerson Oct 3 2012, 2:55PM Sales & Marketing
Vapourware clouds the issue of thin clients

Vapourware clouds the issue of thin clients

As the industry makes another stab at network computing without the PC, Matthew JC Powell ponders whether it’s more of a cycle than a revolution
Matthew JC Powell Jul 14 2011, 6:54AM Software

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